What agencies say about BriefHQ

“We were sending a 22-question Google Form to every new client and getting half of it back filled in, if we were lucky. The first week we switched to BriefHQ the brief came back complete before I'd even had a chance to follow up. The white-label is clean — clients think it's ours.”

“I do everything solo, so every hour counts. The bit that sold me was that the client can save their progress and come back — I was losing briefs halfway through all the time. Now they finish on their own time and I get a proper 10-section document instead of a voice note saying 'something modern, y'know?'”

“It's saved us a solid few hours per project. We had a kitchen fit-out client last month who changed direction twice in the first week — usually that would've dragged on for ages, but because everything was documented in the brief from day one, we could point back to exactly what was agreed. Scope creep ended before it started.”

“Honestly the thing that surprised me most was the quality of the brief itself — not just that it existed, but that it read well. I showed one to a client before we kicked off and they said it was the clearest project document they'd seen from any agency. That was worth the subscription on its own.”

“I was a bit sceptical at first — I thought I'd still end up rewriting everything anyway. But the AI does a decent job of turning rough answers into something structured. I still tweak bits here and there, but I'm starting from 80% done instead of a blank doc. For the price of it, it pays for itself on the first project.”

“We're a team of eight and we were using three different intake templates depending on who was running the project. BriefHQ gave us one consistent process. The Slack notification when a brief lands is a small thing but it means whoever's on it picks it up straight away — nothing sits in someone's inbox anymore.”