BriefHQ
ROI Calculator

How much is chasing briefs actually costing your agency?

Most agencies lose 3–6 billable hours per project just trying to extract a usable brief from clients. Move the sliders to see what BriefHQ would give you back.

Your numbers

Honest estimates work better than optimistic ones.

6
130+
4h
1h12h

Chasing answers, rewriting client emails into a doc, follow-up calls, scope clarifications.

€ / hour

Use what you'd bill a client for your time — not what you pay yourself.

What BriefHQ saves you

Based on €49/mo Pro plan
Hours back per month
19h

Out of 24h you currently spend on brief admin.

Money saved per month
€1,632

In billable time recovered, minus your plan cost.

Yearly impact
€18,996
net saved per year · 33.3× ROI on every euro spent

No credit card required. Cancel anytime.

How we calculate this

These numbers come from real conversations with digital agencies running BriefHQ — not marketing fluff. Here's the simple model behind the calculator.

Step 1

Current cost

Projects/month × hours wasted per brief × your hourly rate = what brief admin actually costs you today.

Step 2

Time recovered

Agencies running BriefHQ report ~80% less time on brief gathering. Clients fill the intake themselves; AI structures the brief in minutes.

Step 3

Net ROI

Recovered billable hours, minus the €49/mo Pro plan. The remainder is real profit back in your business.

Common questions

Is the 80% time saving realistic?

Yes — and most agencies tell us it's conservative. Clients answer a guided intake on their own time, and AI turns the answers into a structured brief instantly. The bottleneck disappears.

What if I only do 1–2 projects a month?

Even at low volume, BriefHQ usually pays for itself the first week. One avoided revision round covers months of subscription.

Does this include scope-creep savings?

No — this is brief admin only. Having a signed-off brief from day one typically prevents 1–2 out-of-scope revision rounds per project on top.

Can I share these numbers with a partner?

Yes. Just bookmark or copy the page URL once you've set your inputs — the values stay in your local view.

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